the writing's on the wall, and i'm pretty sure the world is coming to an end. he has spoken, and chocolate is forever tainted with the evilness of superbowl snackfoods. there's no other reason why general mills would create chocolate chex mix (and in two different flavors!). i'm a self-described chocoholic, yet i'm pretty sure i'd never eat this. give me 70% dark chocolate any day, but not this horrible attempt to replace those enamel-deteriorating chocolatey cereals of yesteryear like cookie crisp and cocoa pebbles.