this morning i noticed a newish billboard outside of my office window, and funny enough, sfist posted about it today, too. the cool part: it promotes vegetarianism! the sort-of-downside: it's sponsored by the supreme master, who many believe runs a religious cult. i'm not quite sure she's all genuine (c'mon, she's not a natural blonde!), but her disciples run golden era, one of the best vegetarian restaurants in the city, and she's trying to encourage green living as opposed to most other religious groups. for now, i give her a thumbs up.